<timeline> Colors=
id:lightgrey value:gray(0.9) id:darkgrey value:gray(0.8) id:sfondo value:rgb(1,1,1) id:barra value:rgb(0.6,0.7,0.8)
ImageSize = width:1400 height:500 PlotArea = left:50 bottom:50 top:30 right:30 DateFormat = x.y Period = from:0 till:120 TimeAxis = orientation:vertical AlignBars = justify ScaleMajor = gridcolor:darkgrey increment:10 start:0 ScaleMinor = gridcolor:lightgrey increment:2 start:0 BackgroundColors = canvas:sfondo
BarData=
bar:1967 text:1967 bar:1968 text:1968 bar:1969 text:1969 bar:1970 text:1970 bar:1971 text:1971 bar:1972 text:1972 bar:1973 text:1973 bar:1974 text:1974 bar:1975 text:1975 bar:1976 text:1976 bar:1977 text:1977 bar:1978 text:1978 bar:1979 text:1979 bar:1980 text:1980 bar:1981 text:1981 bar:1982 text:1982 bar:1983 text:1983 bar:1984 text:1984 bar:1985 text:1985 bar:1986 text:1986 bar:1987 text:1987 bar:1988 text:1988 bar:1989 text:1989 bar:1990 text:1990 bar:1991 text:1991 bar:1992 text:1992 bar:1993 text:1993 bar:1994 text:1994 bar:1995 text:1995 bar:1996 text:1996 bar:1997 text:1997 bar:1998 text:1998 bar:1999 text:1999 bar:2000 text:2000 bar:2001 text:2001 bar:2002 text:2002 bar:2003 text:2003 bar:2004 text:2004 bar:2005 text:2005 bar:2006 text:2006 bar:2007 text:2007 bar:2008 text:2008 bar:2009 text:2009 bar:2010 text:2010 bar:2011 text:2011 bar:2012 text:2012 bar:2013 text:2013 bar:2014 text:2014 bar:2015 text:2015 bar:2016 text:2016 bar:2017 text:2017 bar:2018 text:2018
PlotData=
color:barra width:20 align:left bar:1967 from: 0 till:51.180 bar:1968 from: 0 till:39.120 bar:1969 from: 0 till:41.660 bar:1970 from: 0 till:44.270 bar:1971 from: 0 till:46.040 bar:1972 from: 0 till:56.640 bar:1973 from: 0 till:53.320 bar:1974 from: 0 till:51.700 bar:1975 from: 0 till:56.050 bar:1976 from: 0 till:57.710 bar:1977 from: 0 till:62.050 bar:1978 from: 0 till:78.940 bar:1979 from: 0 till:74.740 bar:1980 from: 0 till:76.240 bar:1981 from: 0 till:68.290 bar:1982 from: 0 till:85.240 bar:1983 from: 0 till:81.770 bar:1984 from: 0 till:77.620 bar:1985 from: 0 till:85.530 bar:1986 from: 0 till:92.570 bar:1987 from: 0 till:87.190 bar:1988 from: 0 till:80.140 bar:1989 from: 0 till:81.590 bar:1990 from: 0 till:73.852 bar:1991 from: 0 till:79.510 bar:1992 from: 0 till:79.590 bar:1993 from: 0 till:90.990 bar:1994 from: 0 till:90.000 bar:1995 from: 0 till:83.420 bar:1996 from: 0 till:94.080 bar:1997 from: 0 till:87.870 bar:1998 from: 0 till:90.000 bar:1999 from: 0 till:83.720 bar:2000 from: 0 till:88.465 bar:2001 from: 0 till:84.335 bar:2002 from: 0 till:86.801 bar:2003 from: 0 till:88.637 bar:2004 from: 0 till:89.795 bar:2005 from: 0 till:86.072 bar:2006 from: 0 till:90.745 bar:2007 from: 0 till:93.184 bar:2008 from: 0 till:97.448 bar:2009 from: 0 till:98.732 bar:2010 from: 0 till:106.476 bar:2011 from: 0 till:111.010 bar:2012 from: 0 till:111.346 bar:2013 from: 0 till:108.690 bar:2014 from: 0 till:112.200 bar:2015 from: 0 till:114.400 bar:2016 from: 0 till:111.860 bar:2017 from: 0 till:111.300 bar:2018 from: 0 till:103.390
TextData =
fontsize:M textcolor:black pos:(500,30) # tabs:(100-left) text:"Average Super Bowl Viewership 1967 - present (in millions)
</timeline>
| Date | Super Bowl | Network | Average U.S. viewers [note 1] | Total U.S. viewers [note 2][note 3] | Household rating | 18-49 rating | $/30 Sec. Ad [note 4] | Ref(s) | ||
|---|---|---|---|---|---|---|---|---|---|---|
| Rating [note 5] | Share [note 6] | Rating [note 7] | Share [note 8] | |||||||
| January 15, 1967 | I | CBS | 26,750,000 | 51,180,000 | 22.6 | 43 | N/A | N/A | $42,500 | [1] |
| NBC | 24,430,000 | 18.5 | 36 | N/A | N/A | $37,500 | ||||
| January 14, 1968 | II | CBS | 39,120,000 | 36.8 | 68 | N/A | N/A | $54,500 | [1] | |
| January 12, 1969 | III | NBC | 41,660,000 | 36 | 70 | N/A | N/A | $55,000 | [1] | |
| January 11, 1970 | IV | CBS | 44,270,000 | 39.4 | 69 | N/A | N/A | $78,200 | [1] | |
| January 17, 1971 | V | NBC | 46,040,000 | 39.9 | 75 | N/A | N/A | $72,500 | [1] | |
| January 16, 1972 | VI | CBS | 56,640,000 | 44.2 | 74 | N/A | N/A | $86,100 | [1] | |
| January 14, 1973 | VII | NBC | 53,320,000 | 42.7 | 72 | N/A | N/A | $88,100 | [1] | |
| January 13, 1974 | VIII | CBS | 51,700,000 | 41.6 | 73 | N/A | N/A | $103,500 | [1] | |
| January 12, 1975 | IX | NBC | 56,050,000 | 42.4 | 72 | N/A | N/A | $107,000 | [1] | |
| January 18, 1976 | X | CBS | 57,710,000 | 42.3 | 78 | N/A | N/A | $110,000 | [1] | |
| January 9, 1977 | XI | NBC | 62,050,000 | 44.4 | 73 | N/A | N/A | $125,000 | [1] | |
| January 15, 1978 | XII | CBS | 78,940,000 | 47.2 | 67 | N/A | N/A | $162,300 | [1] | |
| January 21, 1979 | XIII | NBC | 74,740,000 | 47.1 | 74 | N/A | N/A | $185,000 | [1] | |
| January 20, 1980 | XIV | CBS | 76,240,000 | 46.3 | 67 | N/A | N/A | $222,000 | [1] | |
| January 25, 1981 | XV | NBC | 68,290,000 | 44.4 | 63 | N/A | N/A | $275,000 | [1] | |
| January 24, 1982 | XVI | CBS | 85,240,000 | 49.1 | 73 | N/A | N/A | $324,300 | [1] | |
| January 30, 1983 | XVII | NBC | 81,770,000 | 48.6 | 69 | N/A | N/A | $400,000 | [1] | |
| January 22, 1984 | XVIII | CBS | 77,620,000 | 46.4 | 71 | N/A | N/A | $368,200 | [1] | |
| January 20, 1985 | XIX | ABC | 85,530,000 | 46.4 | 63 | N/A | N/A | $525,000 | [1] | |
| January 26, 1986 | XX | NBC | 92,570,000 | 48.3 | 70 | N/A | N/A | $550,000 | [1] | |
| January 25, 1987 | XXI | CBS | 87,190,000 | 45.8 | 66 | N/A | N/A | $600,000 | [1] | |
| January 31, 1988 | XXII | ABC | 80,140,000 | 41.9 | 62 | N/A | N/A | $645,000 | [1] | |
| January 22, 1989 | XXIII | NBC | 81,590,000 | 43.5 | 68 | N/A | N/A | $675,000 | [1] | |
| January 28, 1990 | XXIV | CBS | 73,852,000 | 39 | 67 | N/A | N/A | $700,400 | [1] | |
| January 27, 1991 | XXV | ABC | 79,510,000 | 41.9 | 63 | N/A | N/A | $800,000 | [1] | |
| January 26, 1992 | XXVI | CBS | 79,590,000 | 40.3 | 61 | N/A | N/A | $850,000 | [1] | |
| January 31, 1993 | XXVII | NBC | 90,990,000 | 45.1 | 66 | N/A | N/A | [1] | ||
| January 30, 1994 | XXVIII | 90,000,000 | 45.5 | 66 | N/A | N/A | $900,000 | [1] | ||
| January 29, 1995 | XXIX | ABC | 83,420,000 | 41.3 | 62 | N/A | N/A | $1,150,000 | [1] | |
| January 28, 1996 | XXX | NBC | 94,080,000 | 46 | 68 | 41.2 | N/A | $1,085,000 | [1][2] | |
| January 26, 1997 | XXXI | Fox | 87,870,000 | 43.3 | 65 | N/A | N/A | $1,200,000 | [1] | |
| January 25, 1998 | XXXII | NBC | 90,000,000 | 44.5 | 67 | N/A | N/A | $1,291,100 | [1] | |
| January 31, 1999 | XXXIII | Fox | 83,720,000 | 40.2 | 61 | 36.4 | N/A | $1,600,000 | [1][2] | |
| January 30, 2000 | XXXIV | ABC | 88,465,000 | 43.3 | 63 | 37.9 | N/A | $2,100,000 | [1][2] | |
| January 28, 2001 | XXXV | CBS | 84,335,000 | 40.4 | 61 | N/A | N/A | $2,200,000 | [1] | |
| February 3, 2002 | XXXVI | Fox | 86,801,000 | 40.4 | 61 | N/A | N/A | [1] | ||
| January 26, 2003 | XXXVII | ABC | 88,637,000 | 138,500,000 | 40.7 | 61 | N/A | N/A | [1][3] | |
| February 1, 2004 | XXXVIII | CBS | 89,795,000 | 144,400,000 | 41.4 | 63 | N/A | N/A | $2,302,200 | [1][4] |
| February 6, 2005 | XXXIX | Fox | 86,072,000 | 41.1 | 62 | N/A | N/A | $2,400,000 | [1] | |
| February 5, 2006 | XL | ABC | 90,745,000 | 141,400,000 | 41.6 | 62 | N/A | N/A | $2,500,000 | [1][5] |
| February 4, 2007 | XLI | CBS | 93,184,000 | 139,800,000 | 42.6 | 64 | 35.2 | N/A | $2,385,365 | [1][2][6] |
| February 3, 2008 | XLII | Fox | 97,448,000 | 148,300,000 | 43.1 | 65 | 37.5 | N/A | $2,699,963 | [1][7][2] |
| February 1, 2009 | XLIII | NBC | 98,732,000 | 151,600,000 | 42 | 64 | 36.7 | N/A | $3,000,000 | [1][7][2] |
| February 7, 2010 | XLIV | CBS | 106,476,000 | 153,400,000 | 45 | 68 | 38.6 | N/A | $2,800,000 | [1][4][2] |
| February 6, 2011 | XLV | Fox | 111,041,000 | 162,900,000 | 46 | 69 | 39.9 | N/A | $3,100,000 | [1][4][8][2] |
| February 5, 2012 | XLVI | NBC | 111,346,000 | 163,500,000 | 47 | 71 | 40.5 | N/A | $3,500,000 | [1][8][2] |
| February 3, 2013 | XLVII | CBS | 108,693,000 | 164,100,000 | 46.3 | 69 | 39.7 | 77 | $4,000,000 | [1][9][10] |
| February 2, 2014 | XLVIII | Fox | 112,191,000 | 167,000,000 | 46.7 | 69 | 39.3 | 77 | [11][12] | |
| February 1, 2015 | XLIX | NBC | 114,442,000 | 168,000,000 | 47.5 | 71 | 39.1 | 79 | $4,500,000 | [13][14][15] |
| February 7, 2016 | 50 | CBS | 111,864,000 | 167,000,000 | 46.6 | 72 | 37.7 | 79 | $5,000,000 | [9][16][17][18] |
| February 5, 2017 | LI | Fox | 111,319,000 | 172,000,000 | 45.3 | 73 | 37.1 | 79 | [19][20] | |
| February 4, 2018 | LII | NBC | 103,390,000 | N/A | 43.1 | 68 | 33.4 | 78 | [21][22][23] | |